All your questions about mentorship, answered

What can a consumer research mentor offer compared to a consumer research consultant?

Typically, consumer research consultants charge a high consulting fee. But consumer research mentors work by the “done-with-you” approach, which will allow you to learn how to conduct consumer research on your own, eliminating the need for expensive consultants or agencies.

Consumer research mentors will focus on:

  • Cost-Effective Expertise and Support: Because mentors are passionate about helping others, they’ll provide you with support and advice for consumer research without the steep fees.
  • Tailored Guidance: Your mentor will examine your specific situation and provide step-by-step walkthroughs of consumer research methodologies.
  • Actionable Advice: A consumer research mentor won’t leave you with a bunch of nonactionable theory. Instead, they’ll walk you through exactly how to start implementing their advice.

What can a consumer research mentor do for me?

Most consumer research mentors have conducted hundreds of studies over their careers. Some have been in the field since its early days.

These mentors have the real-world experience you need to give your research efforts an edge.

With a mentor’s advice, consumer insights will be less of a mystery. You’ll understand what influences consumer behavior, how to design effective surveys, and what data interpretation methods yield the best insights.

For more advanced researchers, a consumer research mentor can walk you through niche segmentation tactics, detailed frameworks to analyze consumer data, and how to manage large-scale research projects. They can even show you examples of their own studies so you can learn from them.

So you can gain deeper consumer insights with less time, effort, and money, regardless of your experience level.

Cost Comparison: Consumer Research Consultants vs. GrowthMentor

When it comes to consumer research consulting, traditional consultants typically charge between $100 to $200 per hour, depending on their level of expertise and reputation. And when you’re already investing in research tools, the costs can add up fast, especially for startups who need ongoing support.

In contrast, GrowthMentor offers a much more affordable and flexible solution. For just $99 per month, you get unlimited access to dozens of consumer research mentors. This flat monthly fee means you don’t have to worry about hourly rates and dread charges for follow-up calls.

Consumer Research Consultants:

  • Hourly Rates: Typically range from $100 to $200 per hour, depending on expertise and reputation.
  • Total Cost: For multiple sessions, costs can quickly add up, making it expensive for startups and small businesses.

GrowthMentor:

  • Monthly Rate: $99 per month for unlimited sessions.

GrowthMentor also allows you to connect with different mentors, rather than locking you into an exclusive contract with a consultant. You can chat with a variety of experts and learn from their perspectives.

By choosing GrowthMentor, you’ll get continuous, tailored guidance from experienced consumer research pros, all without the hefty price tag. Which means you have more in your pocket to put towards research initiatives instead.

Why should I trust GrowthMentor’s mentors?

Excellent question. After all, the “mentorship” world is full of high-priced consultants, armchair analysts who have never done the work themselves, and outright snake-oil salesmen looking to make a quick buck.

But, there are plenty of experts out there who want to share their experience and knowledge. At GrowthMentor, we’re lucky to have 700+ of those experts.

The secret comes from our vetting process. We not only double-vet all of our mentors so only the top 3% makes it through our process, we also look at their soft skills. Because no one wants a mentor who’s a snob or a jerk.

On top of it, 85% of our mentors don’t charge an extra fee. Why?

The short answer: Because they want to help people.

The long answer is because…

  • They enjoy sharing their knowledge
  • They learn from their mentees
  • They want to be a “force for good” in the business world
  • They want to pay it forward

But don’t just trust our word on it. Hear from the mentors themselves.