Why a mentor?

How can a 0-1 mentor help me? When should I talk to a 0-1 mentor? Why should I talk to a mentor rather than just take a course? Why should I trust GrowthMentor’s 0-1 mentors?

All your questions about mentorship, answered

How can a 0-1 mentor help me?

Getting your first customers is a hard job. You have to figure out:

  • Who to sell to
  • What you’re selling to them
  • How you’re talking about what you’re selling to them
  • How you’re going to reach those people to sell to them
  • How to convince them to buy

And that’s just the start of the to-do list. In short, it’s a lot of work.

Plus, it’s easy to get overwhelmed, especially if it’s your first time either starting a company or stepping into a certain industry.

A 0-1 mentor can help give you clarity on where you need to begin. They can lay out a roadmap to help you prioritize and help you identify assumptions that could turn into pitfalls along the way.

From there, they can help you chip away at that massive list of to-dos until you have your company’s first customers lining up to buy from you.

When should I talk to a 0-1 mentor?

Anywhere from “I don’t even know who my first customers should be” on up to your first hundred or thousand customers.

The game all depends on what will get you close to figuring out P-M fit. If you’re running a high-ticket boutique service, you might only need 10 customers to figure out your target audience. If you’re running a social media app, you might need 500.

Regardless, a 0-1 mentor can help you figure out who you need to target, how you need to approach them, and how you can turn interested prospects into real customers.

Why should I talk to a mentor rather than just take a course?

Courses and blog articles can teach you best practices for finding your first customers. But, it’s ultimately just theory.

As anyone in the startup world knows, even the best plans rarely survive first contact with reality.

Our mentors aren’t fluffy theorists. They’ve been in the trenches and been hands-on with the work. They’ve seen fantastic successes, spectacular failures, and everything in-between. They know what works and what doesn’t.

So, you could spend hundreds of hours reading articles, taking courses, and blindly testing out tactic after tactic.

Or you could shortcut all the frustration and talk to a mentor who has walked the path before. You’ll get advice tailored to your company and product instead of just guessing about what works.

Why should I trust GrowthMentor’s 0-1 mentors?

Excellent question. After all, the “mentorship” world is full of high-priced consultants, armchair analysts who have never done the work themselves, and outright snake-oil salesmen looking to make a quick buck.

But, there are plenty of experts out there who want to share their experience and knowledge. At GrowthMentor, we’re lucky to have 700+ of those experts.

The secret comes from our vetting process. We not only double-vet all of our mentors so only the top 3% makes it through our process, we also look at their soft skills. Because no one wants a mentor who’s a snob or a jerk.

On top of it, 85% of our mentors don’t charge an extra fee. Why?

The short answer: Because they want to help people.

The long answer is because…

  • They enjoy sharing their knowledge
  • They learn from their mentees
  • They want to be a “force for good” in the business world
  • They want to pay it forward

But don’t just trust our word on it. Hear from the mentors themselves.