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What would you like to get better at today?
Just a few of the topics being discussed over casual conversations on GrowthMentor
Book Zoom calls with vetted growth mentors and get personalized advice that's relevant to your situation.
How should we craft video content?
Which ad formats should we use?
Should we use TrueView ads?
How should we track ad performance?
Should we use call-to-action overlays?
How should we measure viewer engagement?
What are effective retargeting tactics?
Should we use companion banners?
When should we test video variations?
How should we scale our campaigns?
Should we implement ad sequencing?
What retargeting tactics should we use?
How do we manage ad scheduling?
How do we ensure ad compliance?
All your questions about mentorship, answered
How can a Youtube Ads mentor help me?
Youtube does not lend itself to scattershot testing methods. Even if your CPV isn’t that high, production costs will be, limiting your testing options.
And with the nature of video, you’ll need to be able to both write and illustrate ad hooks that grab your audience by the lapels in a matter of seconds.
But a Youtube Ads mentor can lend you first-hand, real-world expertise on what works and what doesn’t.
They can examine every part of your campaign, analyze your targeting, find ways to optimize your hook, provide advice on new creatives and strategies, and give you testing frameworks that won’t break the bank.
Meaning you can start seeing great results in way less time–without burning your ad budget for the entire year just on Youtube ads.
When should I talk to a Youtube ads mentor?
If you’re considering Youtube Ads or using the platform already, you should talk to a mentor.
If you speak to a mentor before you get started, you’ll have an edge from the beginning. Your mentor can help you design a strategy and creatives that will deliver, all before you’ve even written your first line for a script.
If you’ve already started with Youtube ads, a mentor can help when:
- You’re struggling with high costs or limited visibility
- You want to test new creatives without blowing your budget
- You’d like to try a new format, but you aren’t sure if it’s cost-effective for your campaigns
- You’re concerned about brand safety
- You’re interested in ramping up video ad production in a cost-efficient way
There’s no reason to waste money on uncertain campaigns. Instead, talk to a mentor for the insider knowledge and expertise you need to see great results with every campaign.
Why should I talk to a mentor rather than just take a course?
Courses and blog articles can teach you the basics of Youtube ads. But, ultimately it’s just theory.
As anyone in the startup world knows, even the best plans rarely survive first contact with reality. And when you’re putting money down not only on ads, but video production as well, wouldn’t you rather have some certainty behind your bets?
Our mentors aren’t fluffy theorists. They’ve been in the trenches and been hands-on with the work. They’ve seen fantastic successes, spectacular failures, and everything in-between. They know what works and what doesn’t.
So, you could spend hundreds of hours reading articles, taking courses, and blindly testing out tactic after tactic. Which will probably waste a ton of money.
Or you could shortcut all the frustration and waste by talking to a mentor who has walked the path before. You’ll get advice tailored to your campaigns, improve your video ads, and have more confidence in your campaigns going forward.
Why should I trust GrowthMentor’s mentors?
Excellent question. After all, the “mentorship” world is full of high-priced consultants, armchair analysts who have never done the work themselves, and outright snake-oil salesmen looking to make a quick buck.
But, there are plenty of experts out there who want to share their experience and knowledge. At GrowthMentor, we’re lucky to have 700+ of those experts.
The secret comes from our vetting process. We not only double-vet all of our mentors so only the top 3% makes it through our process, we also look at their soft skills. Because no one wants a mentor who’s a snob or a jerk.
On top of it, 85% of our mentors don’t charge an extra fee. Why?
The short answer: Because they want to help people.
The long answer is because…
- They enjoy sharing their knowledge
- They learn from their mentees
- They want to be a “force for good” in the business world
- They want to pay it forward
But don’t just trust our word on it. Hear from the mentors themselves.