The 5-Step Framework for Identifying Your Top Growth Channels
Learn exactly how to use the Jobs to be Done framework to conduct user interviews. Vassilena Valchanova shares her screen and holds nothing back walking us through exactly how she does it.
About this talk
For small startups with Product-Market fit, the big challenge is how to scale and which marketing channels will help you grow fastest. With limited time, money, and people, you can't afford to waste it on channels that are sub-optimal. Instead, you need to quickly identify the highest ROI channel and then scale it.
In this presentation, I'll explain the framework I've used to help dozens of startups identify their top channels and exponentially grow revenues. As an early-stage founder or marketer, you'll come away with a step-by-step process that you can execute yourself.
The mentors in this video
I am the CEO and Founder of Broca (www.usebroca.com) – an AI software that generate copy for ads, websites, and social media.
Previously, I consulted with and advise companies (see below for names) to help them scale and grow rapidly using proprietary strategy frameworks and growth marketing playbooks.
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